Preferred Partners

Basket of Benefits

Preferred Partners Frame of Evaluation

The ACA has a Basket of Benefits that aim to add value to members. To ensure fairness and good governance, while creating value for members and a strong partnership with suppliers, this checklist is required to be completed by interested parties. These applications will be reviewed monthly by the Revenue and Growth Committee, and recommendations shared with the board.

How does your product align with the needs of advertising industry professionals?

Can you provide samples or case studies demonstrating the effectiveness of your product?

What discount can you offer to our members, and how does it compare to your standard pricing?

Are there any conditions or limitations to the discount (e.g., minimum order quantities)?

Will this discount or offering be exclusive to our members, or is it available to other groups?

What unique value does your product bring to our members that competitors cannot match?

Can your product/service scale to meet the needs of our diverse membership base?

Is your product accessible to businesses of all sizes within our association?

What is your track record in the industry, and can you provide references or testimonials?

How do you ensure consistent quality and reliability in your offerings?

What level of customer support do you provide to clients?

Do you offer training, onboarding, or ongoing assistance to ensure members can fully utilize your product?

Are there any long-term commitments or contracts required for members to access the discount?

What are your policies on returns, refunds, or cancellations?

How do you stay ahead of industry trends and ensure your product remains relevant?

Are you open to feedback and willing to adapt your offering to better serve our members?

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How do you plan to promote this offering to our members?

Are you willing to collaborate on co-branded marketing efforts to drive engagement?

What is your long-term vision for partnering with our association?

Are you open to participating in association events, webinars, or other initiatives to engage with members?