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011 781 2772

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Win an APEX read the info

The APEX Awards

It's how the best get better.

 

Since their inception by the ACA in 1995, an APEX Award is the profession’s highest – and only – award for communications campaign performance excellence in an industry that is constantly refining and redefining creativity.

 

And they’re not easy to win. The adjudication process for APEX is stringent as entrants have to prove that their campaign(s) achieved performance excellence by contributing a measured return to their client’s bottom line.

 

An APEX is not an award for creativity as such because “effectiveness” is not positioned against “creativeness”. If, however, APEX entrants can show that creativity contributed to their campaign’s effectiveness, so much the better. It is therefore incumbent on advertisers that have won creative awards to put the real seal on their achievements by demonstrating that their creativity effectively contributed to client profitability.

 

An APEX thus represents a demonstration of both strategic and creative effectiveness and showcases award winners as the leaders in their field. These awards are a clear fit for the ACA and our approach to the profession.

 

Attending a compulsory briefing

Prior to entering the APEX, the ACA holds a compulsory briefing where we discuss everything pertaining to the APEX Awards. This allows potential entrants to adequately prepare their entries and, therefore, stand a better chance of winning an award.

 

APEX downloads for entries

Download resources

Improve your chances of winning.

 

Before entering the APEX Awards, ensure that you've familiarised yourself with the rules, submission guidelines and much more.

 

 

Order historical case studies from APEX yester years

Enter the 2019

APEX Awards

 

Its about campaigns that get results.

 

The 2019 APEX Awards are now open for entries. Click through to our online entry form.

 

 

Order historical case studies from APEX yester years

Order historical

case studies

 

Use the power of knowledge.

 

Choose which case studies you would like to review. Case studies are purchasable by year.

 

 

Browse the APEX archive of winners

Browse the archive

 

See all our APEX winners.

 

Take a look at the agencies who have won APEX Awards over the years.

 

APEX Judge login

Judge login

 

Cast your decision now.

 

If you're a designated APEX adjudicator, login to your account here.

 

 

Contact us

 

011 781 2772

 

ceo@acasa.co.za

 

ACA House, The Braes Office Park,
Cnr William Nicol & Bryanston Drive, Bryanston

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Win an APEX read the info

The APEX Awards

It's how the best get better.

 

Since their inception by the ACA in 1995, an APEX Award is the profession’s highest – and only – award for communications campaign performance excellence in an industry that is constantly refining and redefining creativity.

 

And they’re not easy to win. The adjudication process for APEX is stringent as entrants have to prove that their campaign(s) achieved performance excellence by contributing a measured return to their client’s bottom line.

 

An APEX is not an award for creativity as such because “effectiveness” is not positioned against “creativeness”. If, however, APEX entrants can show that creativity contributed to their campaign’s effectiveness, so much the better. It is therefore incumbent on advertisers that have won creative awards to put the real seal on their achievements by demonstrating that their creativity effectively contributed to client profitability.

 

An APEX thus represents a demonstration of both strategic and creative effectiveness and showcases award winners as the leaders in their field. These awards are a clear fit for the ACA and our approach to the profession.

 

Attending a compulsory briefing

Prior to entering the APEX, the ACA holds a compulsory briefing where we discuss everything pertaining to the APEX Awards. This allows potential entrants to adequately prepare their entries, and therefore, stand a better chance of winning an award.

 

Welcome to the ACA site
Quick home link ACA Facebook link ACA Twitter Link
HEre's how to win an Apex award

APEX downloads for entries

Order historical case studies from APEX yester years

Browse the APEX archive of winners

Order historical case studies from APEX yester years

APEX Judge login